True to The Wild Way, every seafood product we offer meets or exceeds the following sustainability criteria:
- The BIOMASS of fish is healthy and not over-fished
- The HABITAT is not damaged by the fishing method
- The CATCH METHOD is virtually free from by-catch of early juvenile fish and other non-targeted species
- Any INCIDENTAL CATCH of non-target species is retained and utilized (not discarded)
This is the Wild Way! Sure, you may pay a touch more, but the value in return is priceless: a marine ecosystem that is healthy, vibrant, prolific with biodiverse harmony and balance. This is the way we found the oceans and this is the way we must leave them. The Wild Way is to treat the ecosystem with respect, to take only what it can give and to waste nothing taken.